Idris urges media to embrace synthetic intelligence, digital innovation

The Minister of Information and National Orientation, Mohammed Idris, has applauded Media Trust Group over the revealing of its converged newsroom, describing it as a major funding in Nigerian journalism.

Idris urged media organisations to embrace synthetic intelligence and digital innovation with out compromising skilled ethics and editorial independence.

Speaking on the unveiling in Abuja on Thursday, Idris congratulated the organisation’s Board, Management and workforce on its development from newspaper publishing right into a diversified multimedia enterprise.

An announcement by Special Assistant on Media to the Minister Rabiu Ibrahim, famous that he stated the mixing of print, broadcast and digital platforms mirrored the necessity for innovation in assembly altering viewers expectations.

“Technology is essentially reworking journalism, creating thrilling alternatives by means of synthetic intelligence, knowledge journalism and multimedia storytelling.

However, innovation should strengthen, quite than diminish, the skilled judgement, moral requirements and human duty upon which credible journalism rests,” he stated.

Idris reaffirmed the Federal Government’s dedication below President Bola Ahmed Tinubu to press freedom, constructive engagement and journalists’ proper to scrutinise public establishments. He additionally burdened the significance of sustainable media enterprise fashions in supporting employment, funding and nationwide growth.

Ahead of the 2027 normal elections, the Minister urged media organisations to prioritise accuracy, equity and fact-checking whereas resisting sensationalism and disinformation.

He warned that AI-generated content material, manipulated pictures and deepfakes posed rising threats to public belief.

“The credibility of our democratic process depends, in no small measure, on the integrity of the information available to citizens,” he stated.

The Minister inspired Media Trust Group to make its converged newsroom a centre of innovation, investigative excellence and accountable storytelling, noting that journalism may encourage the general public whereas retaining its independence and significant position.

“The idea that journalism has to be exclusively adversarial is a myth that needs to be jettisoned,” he stated.

In his remarks, the Deputy President of the Senate, Senator Barau Jibrin, recommended Media Trust Group for its entrepreneurial imaginative and prescient, professionalism and contribution to nationwide growth by means of funding and job creation.

He urged the organisation to maintain its moral requirements and promote nationwide unity. “What you are doing should always aim at uniting this country,” he stated.